Updated: Mar 27, 2020
I give you four MAJOR things (among several) that you need to think about when it comes to branding & styling your event, party or wedding.
Color is a HUGE factor!!!! It is impacted by other factors too, your favorite color may clash with your favorite venue or change the whole event experience!
Yes event branding is a "thing." YOU are already going it and yes it is a huge part of your event experience. .
Start with your venue because that is your canvas!
Here’s what to consider:
Venue location, architecture, interior design, open space available or closed space, vertical and lateral space available
Time of day will affect the type of lighting you can leverage: natural light, event lighting...
Tone with Color: Bright colors are stimulating and prompt high energy, while pastels are soft and calm, dark colors create more
Tone with Energy: Energy is influenced by color, lighting and also sound through music (for example). The different combinations you create can trigger different corresponding emotions